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Create the Future of Midnite Power

Dear Valued Distributor, Installer, and Customer,

The renewable energy industry is evolving faster than ever, and we believe our brand should evolve with it.

 

Twenty years ago, solar power was a niche market. In 2005, approximately 700 MW of solar PV was installed worldwide. Today, annual solar installations exceed 600 GW, and energy storage has become one of the fastest-growing segments in the energy industry. Solar power is no longer just an alternative energy source—it is a major part of the global energy mix.

 

At the same time, Energy Storage Systems (ESS)—the core focus of MidNite Power—have evolved far beyond simple backup power solutions. Modern ESS systems provide energy independence, self-consumption, peak shaving, time-of-use optimization, virtual power plant participation, and even opportunities for revenue generation.

 

As the industry changes, we believe our company name and brand identity should better reflect the future of renewable energy, energy storage, and intelligent power management.

That's why we're inviting the people who know our products best—our distributors, installers, and customers—to help create the next chapter of our company.

Grand Prize

A Completed Energy Storage System Valued at: 

$10,149

The winning company name submission and the winning logo submission will each receive: A Complete Energy Storage System Valued at  $10,149

  • 1 × MNPower One All-In-One Inverter

  • 1 × MNPowerflo 16 Battery

     

In addition:

  • Up to five finalist company name submissions will each receive a $500 cash prize

  • Up to five finalist logo submissions will each receive a $500 cash prize

  • Every participant and voter will be entered into a raffle to win an additional MNPower One Inverter and MNPowerflo 16 Battery system

     

Submit Your Design

We are looking for:

 

• A new company name

• A new company logo

• Or both

 

Your submission does not need to be professionally designed. We welcome sketches, digital mockups, written concepts, polished artwork, or simply a great idea.

We are looking for a brand identity that represents innovation, energy independence, resilience, renewable energy, energy storage, and the future of power.

 

 

Submission Methods: 

 

Option 1: Complete the online submission form.

Option 2: Email your design to michelle@midnitepower.com or simply respond to this email. Please include:

- Your first and last name

- Your company name (if applicable) 

- Email address 

- Proposed Company Name and/or Logo Design

- A brief explanation of your concept and inspiration

 

★ Please limit submissions to one entry (company name and/or logo) per email address.

 

Intellectual Property Terms

 

By accepting finalist status and the associated $500 finalist award, each finalist agrees that all intellectual property rights, ownership, title, and interest in their submitted company name, logo, design, concept, artwork, and related materials shall be irrevocably assigned to and become the exclusive property of MidNite Power Inc. MidNite Power shall have the unrestricted right to use, modify, adapt, combine, register, trademark, copyright, publish, or otherwise commercialize any finalist submission without further compensation or approval.

Every idea has the potential to inspire the next chapter of our brand. We can't wait to see your creativity!

Expert Review & Public Vote

After submissions close, our team will select up to six finalist company names and six finalist logos.

 

The finalists will be evaluated through two voting groups:

 

  • Consultant Board Voting - 50% of the final score 

  • Community Voting – 50% of the final score

     

 

The submission receiving the highest combined score will be declared the winner.

 

Finalist entries will be showcased on our website, where installers, distributors, customers, and supporters can vote for their favorite new brand identity.

 

Each email address may vote once and will receive a unique raffle entry number. The raffle drawing will be conducted live on an YouTube channel following the conclusion of voting.

Vote on the Finalists

Pick Your Favorite. Enter to Win.

 

After submissions close on June 16th, selected designs will be posted on our website for public voting. Installers, distributors, customers, and supporters will have the opportunity to choose their favorite new look for MidNite Power. 

⚠️ Key Dates

 

• Submission Deadline: June 16, 2026

• Finalists Announced & Public Voting Opens: June 17, 2026

• Voting Closes: June 24, 2026

• Winners Announced: June 29, 2026

Leave Your mark on the Future

This is more than a contest. It's an opportunity to help define the identity of a company with a long-term vision for serving the renewable energy industry and leading it into the future.

Whether you're an installer in the field, a distributor supporting customers, or a homeowner who uses our products every day, your ideas can help shape the future of our brand.

We can't wait to see your creativity.

 

 

 

Thank you for being part of the MidNite Power family.

 

Sincerely,

The MidNite Power Team

MidNite Power Inc.

Don't worry, we are not changing our mission, ownership, or commitment to our customers.

 

We will continue supporting and expanding our industry-leading products, including our all-in-one inverters, wall-mount and rack-mount batteries, and upcoming accessories and system solutions.

 

What is changing is the industry itself.

 

Today, our products serve residential, commercial, industrial, grid-tied, self-consumption, backup power, and off-grid applications. We believe our next brand should better represent where the industry is heading over the next twenty years, not where it was twenty years ago.

WHY ARE WE REBRANDING? 

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